The Best Coat I’ve Ever Owned

I receive a lot of press releases and story pitches in my day job. Lately, companies seem to be eager to tell me how consumers are more likely to be loyal to brands that take a stand, have a conscience, and are good corporate citizens. I want to write back, “Yeah, I know. Let me tell you about my coat.” But, since that would be weird, I’m going to tell you about my coat. Continue reading